Brand presentation for Bend, OR tech business

OBSIDIAN 3D

Overview

Obsidian 3D brings precision 3D data capture to Bend, OR. Utilizing advanced 3D capture, scan-to-BIM, and point cloud data analysis services, O3D changes the game for construction projects, fabrication, historical preservation, and more by getting ultra-precise data that saves companies, time, money, and hassle. Their brand identity speaks to O3D’s locality, high-tech precision, and professionalism

SCOPE: Brand Identity, Business Card Design, Premium Social Media Package, Print Design, Vehicle Wrap Design

Strategy

SUBSTANCE: To provide state-of-the-art 3D capture and modeling services to empower Central Oregon’s architects, engineers, designers, fabricators, artists, and local government to do their most creative, efficient, and cost-effective work. Beyond 3D capture services, Obsidian 3D will strive to connect the region with the fascinating and ever-expanding world of 3D modeling and design possibilities.

AUDIENCE: Obsidian 3D targets blue collar men and women in Architecture, Engineering, Design, Local Government, and Contracting.

POSITIONING: Without a direct competitor in Central Oregon, Obsidian 3D has a corner on the market for locality, reducing the time delay and cost of hiring out of Portland.

PERSONALITY: Being a highly precise technological service, Obsidian 3D’s personality is clean, professional, minimal, and approachable.

Clean geometric white black and green tech logo
Clean and geometric white black and green tech logos
Central Oregon Smith Rocks Landscape brand image with white geometric logo
Detailed green white and black brand guidelines for tech business
T Shirt design for Central Oregon tech company with 3 sisters mountains
Clean and professional Invoice and Quote document design for tech company
Vertical black white and green business card design for tech brand
Vinyl vehicle wrap design for tech brand
White tech logo against central oregon sagebrush photography
Detailed social media guideline design for tech company